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Insight & Advice

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23 crazy simple tips about how to build a high-growth newsletter

A brief manifesto.

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10 questions to help you build a better newsletter

The questions you’ll want to ask — and answers you’ll need — to improve your newsletter strategy.

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Books don’t sell

Seth Godin on facing the harsh realities of publishing.

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The problem with newsletter advice

There are no rules, dude.

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25 rules for running a great newsletter

Dan Oshinsky at Inbox Collective offers some rules to keep in mind when newsletter-ing.

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The self-motivation toolkit

Anne-Laure Le Cunff offers three research-backed ingredients to build intrinsic motivation.

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Borrow everything I know about growing a newsletter

Lucy Werner's takeaways from growing to 300+ paid subscribers in six months on Substack.

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Embrace the weird

Matthew Haughey over at A Whole Lotta Nothing on just going for it.

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Seven marketing sins

Seth Godin on marketing-related human failings.

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50 lessons learned from writing 50 newsletters

Advice from the cognitive-neuroscientist-in-training Anne-Laure Le Cunff over at Ness Labs.