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Audience

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“Some jokes are just for me.”

The audience is important, but so is the writer.

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No, you don't need 10,000 followers to get a book deal

But what do you need?

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No more boring drawings!

What's interesting to you, is interesting to others.

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Attention retention

... not attention attraction.

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The audience effect

Why we change when others are watching.

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What if you couldn't reach anyone new?

Growth vs. Retention.

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How To Build Your Audience When Your Topic Is You

On attracting a community of people with shared interests.

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1,000 fans (which sort?)

Choose your fans, choose your future.

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Activation vs. persuasion

Should you hustle for new people or serve the ones who care?

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The problem with most newsletters

... including Substacks.