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9 ways to make email the happiest place on earth

Stephen Knezovich

“One metric cannot possibly measure your success.”


Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to an older issue of Ann Handley's Total Annarchy newsletter and offers what I believe to be the only metric that matters: OWBR (Open to Write Back Rate).
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