Skip to content

Substack's ticking time bomb

Can independent journalism really thrive under VC pressure?

Stephen Knezovich
Substack's “structure, driven by the need for rapid growth and high engagement metrics, inherently favors a small percentage of writers who can deliver results. It's not dissimilar to YouTube in that regard. And it creates a winner-takes-all dynamic where a handful of newsletters capture the majority of attention and revenue. This dynamic serves Substack's VC-driven business model but it undermines the original premise of sustainable independent journalism.”
Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This particular issue links to a post by Joan Westenberg. BONUS LINK: “Substack Turns On Its ‘Nazis Welcome!’ Sign”.
Platforms

Related Posts

Members Public

What the heck is a personal brand in 2025?

Do any of us really know what that means anymore?

Members Public

Why you're struggling with your marketing

Four reasons promoting your work may be hard for you.

Members Public

Social media is a trap

Profile or persona?