What makes a good newsletter?

A roundtable with five email critics.

25 Oct 2024

“There’s a lot of noise around the format; everyone is joining Substack or launching their own multi-platform solo creator brand. But there’s very little discourse or criticism about this type of content. It’s hard to find good newsletters and it’s hard to find good thinking specifically about newsletters: their writing, their editorial choices, their presentation. So [the writers at One Thing] gathered some smart friends to fill in the gap and discuss the subject over email.”

Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This particular issue links to a post on One Thing.

Insight & Advice