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Write the emails you want to see in the world

Not the ones you *think* other people will want to see.

Stephen Knezovich

“The main reason newsletters fail isn’t a lack of match with a potential audience; it’s simply that the author runs out of steam. [...] So the most important factor in deciding what type of newsletter to create is simply what type of newsletter you enjoy creating.”

Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter. This issue links to a post by Ian Brodie who offers a very simple method for creating a newsletter you will actually enjoy creating.

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