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5 years of newsletter writing

Matt Rutherford offers lessons from five years and 250 attempts at newsletter-ing.

Stephen Knezovich
Matt Rutherford offers ten lessons he's learned from writing a weekly newsletter for the last five years. While all ten are on point, this one is perhaps the most overlooked:

“2. Simple workflows win. I've tried every productivity hack and fancy tool. The setup that survived? A Google Doc where I dump interesting links in a format ready to paste into Ghost. I keep a few weeks' worth of potential content so I can choose what fits the moment. Anything more complicated turns writing from joy into work.”

Read This is curated by Stephen Knezovich. Each issue shares resources and insights to help writers launch, improve & grow their email newsletter.
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