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Read This

Each issue of Read This links to an article, blog, video, or other resource that provides helpful insights into building a better readership using an email newsletter.

Recent Posts

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How to talk about your creative work at a party

How to handle this necessary—and often difficult—task.

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The platform authors need now (that isn’t social media)

Allison K Williams on the secret to building a true bookselling platform.

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Marketing with a heart

Kai Brach on the importance of resonance over reach.

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Curiosity and consistency

Anne-Laure Le Cunff shares some thoughts on growing a newsletter.

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Books are Big AI's Achilles heel

AI companies may have the money and the data centers, but they are badly in need of what humble libraries have in abundance.

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“One newsletter I always make time to read”

Longtime and of-the-moment favorites curated by Inbox Collective.

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To be well published

Seth Godin on the benefits of being well-published.

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Author platforms

The what, why, and how.

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Instability

Robin Rendle on the demise of web search.

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On ultra-processed content

A useful metaphor/mindset from Cal Newport.

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Slow the decay in our creative work

Seth Werkheiser on ways to work around the inevitable decay in our own creative pursuits.

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Reject numbers, embrace connections

Paulo Coelho Alves with a good reminder to be more proactive online.

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Influencers aren’t getting famous like they used to

Glamour magazine on how people aren't blowing up online anymore.

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The A to Z guide to newsletter subscriber growth

Beehiiv's offers some proven strategies.

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Do pointless things

Salman Ansari on giving yourself permission to play.

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On slowing down

Writer Rachel Schwartzmann on the value of being a creator, finding solitude, and letting yourself fall apart.

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The new alt media and the future of publishing

Anil Dash celebrates the initial flourishing of an important new wave of media.

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How to opt out of Meta’s AI training

A public service announcement.

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Unscalable, hand-crafted lists of links

Or, Technology vs. Taste

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50 ways to fuel a conversation

The fine art of small talk (and connecting with newsletter readers).

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Style is an algorithm

No one is original anymore, not even you.

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How to generate content

Allison K Williams on the three tenets of good content.

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How to grow an email newsletter

Jay Clouse on making it easy for people to join your list.

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Practical ways to post something every day

CJ Chilvers on how to create and publish something every day— while keeping most of your sanity.

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The critical piece missing from your marketing funnel

Tamsen Webster on the importance of making your ideas understandable.