A one-sentence, one-link, once-a-weekday email for writers who want to newsletter better.
Each issue of Read This links to an article, blog, video, or other resource that provides helpful insights into building a better readership using an email newsletter.
Be brave or be stupid
Philip Roth (and Steven Pressfield) on how to begin.
Rethinking the unbearable weight of self-promotion
Yancey Strickler recalls some wisdom from Tyler, the Creator.
Growing your readership
A strategic how-to from Substack.
The four newsletter growth quadrants
A strategic how-to from Inbox Collective.
A branding exercise
Seth Godin on the crucial differences between brand and branding.
Good sign-offs
100+ ways to tell someone goodbye (and end an email).
How to talk about your creative work at a party
How to handle this necessary—and often difficult—task.
The platform authors need now (that isn’t social media)
Allison K Williams on the secret to building a true bookselling platform.
Marketing with a heart
Kai Brach on the importance of resonance over reach.
Curiosity and consistency
Anne-Laure Le Cunff shares some thoughts on growing a newsletter.
Books are Big AI's Achilles heel
AI companies may have the money and the data centers, but they are badly in need of what humble libraries have in abundance.
“One newsletter I always make time to read”
Longtime and of-the-moment favorites curated by Inbox Collective.
To be well published
Seth Godin on the benefits of being well-published.
Author platforms
The what, why, and how.
Instability
Robin Rendle on the demise of web search.
On ultra-processed content
A useful metaphor/mindset from Cal Newport.
Slow the decay in our creative work
Seth Werkheiser on ways to work around the inevitable decay in our own creative pursuits.
Reject numbers, embrace connections
Paulo Coelho Alves with a good reminder to be more proactive online.
Influencers aren’t getting famous like they used to
Glamour magazine on how people aren't blowing up online anymore.
The A to Z guide to newsletter subscriber growth
Beehiiv's offers some proven strategies.
Do pointless things
Salman Ansari on giving yourself permission to play.
On slowing down
Writer Rachel Schwartzmann on the value of being a creator, finding solitude, and letting yourself fall apart.
The new alt media and the future of publishing
Anil Dash celebrates the initial flourishing of an important new wave of media.
How to opt out of Meta’s AI training
A public service announcement.
Unscalable, hand-crafted lists of links
Or, Technology vs. Taste
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